Orange Trail provides compliant advertising services for blockchain, crypto, Web3, and NFT brands across Meta, Google, TikTok, YouTube, and X. Our compliance-first approach combines paid ads strategy, sophisticated tracking systems, and direct platform partnerships to help Web3 projects scale their reach without violating advertising policies.
We helped sell out a 7 figure NFT project at 21.5x ROI in a bear market. The timing with this project was both scary and exciting, as the stock and crypto markets had crashed and the overall market sentiment was low. Using our highly engaging paid ads strategy and sophisticated tracking systems/pixel data, we drove validated NFT buyers to the discord using FB, IG, Google/Youtube & Twitter ads.
Bored Human NFT was our own internal NFT project that consists of 1,000 REAL life pictures of Rohaan (AKA the Bored Human) featuring the legendary BAYC accessories. We sold out phase 1 within minutes and second phase soon after. The leading strategies that helped us to sell out this project was a combination of paid ads, collaborations management and influencer push across Tiktok, Youtube & Twitter. We also developed a useful utility for all holders whereby they get access to an exclusive dashboard featuring all the top upcoming NFT drops in one place.
